Warren Seen wrote:
> I'll second this, although I'm coming from a background of political  
> style lobbying for Digital Tasmania, not promoting a commercial  
> product. I'd offer you our contacts list, but they're probably not  
> relevant for the most part.

> I don't know how far down the PR track you've gone, but if i may  
> indulge in some unsolicited advice based on experience I'd say:

> Nothing else beats the hard graft of working through a list of press  
> contacts in terms of getting attention. Decide what the audience you  
> want to reach is and work out your message(s) accordingly. You need  
> to give the journo an angle - one of the oldest tricks for product  
> announcements is to present the results of a "survey" that proves  
> there's a problem, that your product magically happens to solve!  ;-)

> Anyway, there's stacks of stuff on the web about this sort of thing,  
> so read widely, check out some media releases from existing  
> companies, etc. and synthesise your own plan from there.

> Finally, make sure that you have a spokesperson that can be reached  
> on the phone during biz hours, journos working to a deadline will  
> more likely pick up the phone to get a fast answer, not wait around  
> half a day for an email reply...

>> Press Release sites are good for SEO, not so much for direct traffic.
>> For direct traffic, it's better to contact press/sites directly with
>> your press release. I have a list of some tech contacts we put
>> together that I can send you.

>> On Aug 8, 9:22 am, "Paul | WebEquity" <goo...@boxed.com.au> wrote:

>>> Anyone know of any decent free PR agencies? I've seen a few around
>>> (prfree.com, myfreepr.com, pr-inside.com), but anyone have any
>>> experience with these guys? I'd also like to focus on Australia, if
>>> possible.
>>> Ta
>>> --
>>> Paulwww.webequity.com.au